Liverpool FC and TOMMY HILFIGER kick off the year in style.

Liverpool FC and Tommy Hilfiger announced a partnership today - one of those collaborations that probably wasn’t on anyone’s bucket list. And yet, it just works. One thing we already knew: the growing crossover between football clubs and fashion wasn’t slowing down in 2026. After the strategic move involving LeBron James, Tommy Hilfiger once again steals the spotlight.

The iconic american brand will now be responsible for dressing all of the Reds’ professional football teams. A partnership that feels genuinely well-matched - heritage, elegance, and strong identity on both sides.

Just imagine Ekitike turning up in one of these kits.